HI, I'M AYA

I'm a 27-year-old fashion designer based in Tel Aviv.

My designs are characterized by a combination of materials and textures, reflecting a constant search for new connections and silhouettes that blur the line between feminine and masculine, soft and hard elements, and street to high fashion.

Specializing in manipulating fabrics.

I always begin my designs by creating/defining my custom-made fabrics.

Believing in sustainability

I use recycled, up-cycled and reused materials in my creations and constantly exploring the development of new materials.

Creating from emotion

My inspiration comes from a diverse landscape of feelings – from my lifetime memories and family stories to pop culture, art and  humor-based interactions.